Mar 28, 2012

He’Brew Beer Announces Funky Jewbelation

Funky Jewbelation label

Shmaltz Barrel Aged Release #6
Funky Jewbelation®
A Blend of Six Ales Aged in Rye Whiskey and Bourbon Barrels
9.8% alc, March – June 2012

New York, San Francisco, Beyond – March 28, 2012 – The sixth member in Shmaltz Brewing’s Limited Engagement Barrel-Aged series, Funky Jewbelation® features a blend of six Shmaltz beers aged in bourbon and rye whiskey barrels, and dances in at 9.8% alc. Funky Jewbelation® is an expert mashup of Jewbelation 15® (aged three months), Vintage Jewbelation® (aged nine months), Bittersweet Lenny’s R.I.P.A.® (aged one month), Origin Pomegranate Strong Ale® (aged 14 months), Reunion Ale ’11® (aged seven months), and Messiah Nut Brown Ale® (aged 14 months). Funky Jewbelation® will be nationally available in 22 oz. bottles and a limited amount of draft at select bars from March – June 2012.

Funky Jewbelation® marks the latest offering in Shmaltz’s ambitious barrel-aging program, which also includes such all-stars as the 2010 Great American Beer Festival Silver Medalist HE’BREW R.I.P.A. on Rye®; 2011 World Beer Championships Gold Medalists HE’BREW Vertical Jewbelation® and Barrel-Aged Coney Island Human Blockhead® (second coming of Barrel-Aged Blockhead® hits shelves in May 2012); and the 99-rated (on HE’BREW Genesis 15:15®, a 15% ABV. Another standout member in the series is Geektoberfest®, a barrel-aged collaboration beer brewed by Shmaltz, Captain Lawrence Brewing and Ithaca Beer Co. Shmaltz will release Geektoberfest® for the third year in a row at select NYC bars and restaurants in fall 2012.

The Limited Engagement Barrel-Aged series not only represents some of Shmaltz’s most decorated beers, but also boasts the highest consumer ratings from and The latter recently ranked Shmaltz Brewing as one of the “Top 50 Breweries in the World” for 2012. With the release of Funky Jewbelation®, Shmaltz continues to design unique and sophisticated beers that can stand with the world’s best specialty beverages.

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